SAN DIEGO, CA— In the wake of the Coronavirus pandemic, C-Star Provisions has pivoted the plan for its next specialty jerky release to support its staff at the Cowboy Star Restaurant & Butcher Shop locations in San Diego and Colorado Springs. From now until May 1, one hundred percent of profits from the pre-sale of their newest flavor, Nashville Hot, will go back to staff who have been impacted by the shutdowns.
Nashville Hot is a premium American Angus beef jerky crafted with cayenne and chili peppers, Louisiana hot sauce, and organic honey. The product is low in sodium, sugar, carbohydrates and fat, and high in protein— great for Keto and Paleo diets.
"The days after closing both restaurants felt like the world as we knew it was coming to an end, but the unwavering spirit of the Cowboy Star team has always been the driving force behind the brand,” says Angie Weber, Cowboy Star’s Co-Owner. “Combining the launch of CStar Provisions newest jerky flavor with a team member support fund is the perfect win-win. We could not be more excited to bring our Nashville Hot Jerky to the world while supporting the team that is there for us every day.”
C-Star Provisions also crafts American Waygu, Chimchurri, Bourbon Pepper, and Steakhouse Stout (using Karl Strauss Wreck Alley Imperial Stout) jerky flavors. “Our jerky was born at the Cowboy Star bar and everyone there has been such a huge asset in growing the C-Star Provisions brand that reciprocating their ongoing support with Nashville Hot was a no-brainer,” adds C-Star Provisions Co-Founder Andy Muntean.
Jerky and spice lovers can pre-order at shopcstar.com. Bags of this inspired jerky cost $9.99.
For more information about this COVID-19 relief effort or the Cowboy Star family, contact Andy Muntean at andy@shopcstar.com.
ABOUT C-STAR PROVISIONS
C-Star Provisions is a high-end meat snacks company, specializing in wagyu and angus beef jerky. Launching in late 2018 with a highly successful crowdfunding campaign, C-Star's American Wagyu beef jerky was named the most popular food product in the world, on Kickstarter at that time. Utilizing humanely managed farms, high quality clean ingredients and mouth watering flavors, this beef jerky like any other that you've tried before. Find us online at shopcstar.com.