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Advice From The Trail: Cara Nosek on Packaging Design and (Re)Branding

May 6, 2024 Emily Hutto

Photo of and courtesy Cara Nosek

Each volume of Craft Marketing showcases a Featured RadCrafter – a craft marketing professional who is crafting content, telling stories, and curating resources about the beer industry. RadCrafters are helping to shape and share the culture that is craft beer. 

Ska Brewing – an iconic brand based on a comic book and inspired by all waves of Ska music – recently underwent a brand refresh. We called Cara Nosek, Queen of Graphics at Ska since 2013, to weigh in on how brands can evolve so gracefully too. 

Here's CARA's Advice From The Trail
In RadCrafter Tags RadCrafter, RadCraft, craft content, craft beer, Craft Marketing, Craft Malt Conference, Cara Nosek, Ska Brewing, Ska Brewing rebrand, design, rebrand
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