RadCrafted Emily Hutto RadCrafted Emily Hutto

BEER! A Love Story Teams Up With RadCraft To Protect Rivers This Earth Day

You’re invited to meet the cast and filmmaker of BEER! A Love Story with us on Earth Day!

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Now until April 25, RadCraft is donating $1 from every movie rental to Protect Our Rivers, a nonprofit organization committed to river conservation efforts across the West. Click here for more information.

To celebrate this partnership, you’re invited to meet the cast and filmmaker of BEER! A Love Story with us on Earth Day!

What: This is a live, virtual opportunity to virtually meet the director, Friedrich Moser and some of BEERmovie’s cast– and check out clips from the film.

Where: Register for this Zoom chat here  

When: Thursday April 22 at Noon PT/ 3pm ET 

Why: RadCraft’s work and our passion is rooted in the elements, one reason we were drawn to filmmaker Friedrich Moser. His close connection with nature shines in BEER! A Love Story, which captures the raw beauty of barley fields in rural Italy, Austrian and Northwest hop farms, and beyond. He ventures across landscapes, cultures, countries, and languages through subtitles in this both realistic and romantic movie. 

Join us for this event to support not only Mother Earth, but also independent film and craft beer! Please consider sharing this Virtual Earth Day event with your audience through IG stories / posts. Press assets can be found here

From April 23-25, show us the independent beer you’re sipping while you watch BEER! A Love Story to be entered into a raffle to win sweet river and beer-themed prizes. Tag @radcraftbeer, @fueledbyhops_, and @beermovie2020– and don’t forget to hashtag #BEERmovie!

Please direct media inquiries about this event to Melissa Larrick at melissa@radcraftbeer.com.

ABOUT RadCraft 

Founded in 2012 by Emily Hutto, RadCraft provides communications support to barley crafters. From breweries and distilleries to maltsters and their affiliates, RadCraft’s partners are makers of thoughtful products and cultivators of radical ideas. Beers and spirits should tell stories about brands, and RadCraft loves a good story. Lean more at radcraftbeer.com.

ABOUT Protect Our Rivers

At Protect Our Rivers™, we believe in the essential role healthy rivers play in all our lives— not only for our natural ecosystem but for our humanity as well. We are a passionate collective of people and supporting organizations that believe in the critical need for river health. We work to have a positive impact on lasting river conservation, through hands-on action, education and access. Learn more at protectourrivers.org

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Documentary Film BEER! A Love Story To Support Water Conservation As Beer’s Most Important Ingredient

Now through April 25, RadCraft will donate $1 from each rental the documentary BEER! A Love Story to Protect Our Rivers.

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DURANGO, CO— This April, RadCraft is proud to support healthy rivers in partnership with BEER! A Love Story. Now through April 25, RadCraft will donate $1 from each rental of this sensational documentary about craft beer to Protect Our Rivers.

Like rivers, breweries tend to be a source of culture and community. They also consume a great deal of water for which RadCraft makes a point to acknowledge in its philanthropic efforts. RadCraft’s work and our passion is rooted in the elements, one reason we were drawn to filmmaker Friedrich Moser. His close connection with nature shines in BEER! A Love Story, which captures the raw beauty of barley fields in rural Italy, Austrian and Northwest hop farms, and beyond. He ventures across landscapes, cultures, countries, and languages through subtitles in this both realistic and romantic movie. 

BEER! A Love Story debuted earlier this year. This independently funded, 4K full-length feature documentary weaves together the stories of more than 30 international characters who speak the universal language of beer. Rent it here and learn more at beermovie.org. 

Meet protagonists and filmmaker Moser on Earth Day, Thursday April 22 for a live virtual panel and movie preview. Participants at this free event can interact with the cast and view scenes in the film. More information to follow. 

Press Assets Here

BEER! A Love Story Press Contact: Emily Hutto, coop@radcraftbeer.com

Protect Our Rivers Press Contact: Sarah Nelson at sarah@protectourrivers.org

ABOUT RadCraft 

Founded in 2012 by Emily Hutto, RadCraft provides communications support to barley crafters. From breweries and distilleries to maltsters and their affiliates, RadCraft’s partners are makers of thoughtful products and cultivators of radical ideas. Beers and spirits should tell stories about brands, and RadCraft loves a good story. Lean more at radcraftbeer.com.

ABOUT Protect Our Rivers

At Protect Our Rivers™, we believe in the essential role healthy rivers play in all our lives— not only for our natural ecosystem but for our humanity as well. We are a passionate collective of people and supporting organizations that believe in the critical need for river health. We work to have a positive impact on lasting river conservation, through hands-on action, education and access. Learn more at protectourrivers.org

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RadCrafted Emily Hutto RadCrafted Emily Hutto

Watch BEER! A Love Story This Valentine’s Day

#BEERMovie is For Lovers

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This Valentines Weekend it’s time for date night at home with BEER! A Love Story. Settle in for the must-watch beer movie of the year with dinner, popcorn, your loved ones, and a pour of the world’s most consumed fermented beverage: BEER! 

This film, made for beer, food, wine, film, art, and life lovers weaves together the story of multiple international beer personalities, including Peter Bouckaert, Steve Hindy, and Julia Herz who are gathering virtually with Director Friedrich Moser this Thursday, February 11 for a live, interactive panel about this new movie. 

WHAT

BEER! A Love Story, a Blue + Green Communication and Storyhouse production is an independently produced, 4K full-length feature documentary that weaves together the stories and passion of a notable beer cast from Austria, Belgium, Germany, the United Kingdom, Italy, and the United States.

WHEN

BEER! A Love Story is available globally throughout 2021 and now through February 28 via Untappd, the exclusive film debut sponsor. 

On Thursday, February 11, join BEER! Director Friedrich Moser, cast members Peter Bouckaert, Julia Herz, and Steve Hindy, and host Trace Smith, the CEO of Next Glass and Untappd, for a Live Q&A at 8 PM ET. The public are invited to screen the movie for the special price of $9.99, and the first 100 to sign up gain interactive access to this panel.

WHERE

Find BEER! A Love Story at BeerMovie.org for rental and download, from the comfort of your living room.


BEER! A Love Story Media Inquiries: Emily Hutto at coop@radcraftbeer.com

Hashtag: #BeerMovie

Press Assets: available for download here


ABOUT THE FILM PARTNERS

  • Based in Brussels, Belgium, film production company Storyhouse is run by producer Maarten Schmidt. 

  • Julia Herz of HerzMuses Enterprises is featured in the film and is managing the 2021 global digital premiere.


ABOUT EXCLUSIVE FILM PARTNER UNTAPPD 

Founded in 2010, Untappd is the world’s largest social beer app, with over 8 million users globally. Individuals can check-in and rate beers at bars, restaurants, breweries and a host of other venues as well as view friends’ profiles to toast and comment on their beer choices. Additionally, the company provides menu publishing software to over 18,000 businesses worldwide. www.untappd.com

Untappd Media Inquiries: Kenny Gould, Creative Director, kenny@untappd.com; tel:7049758612

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Beer Connects Communities and So Too Will BEER! A Love Story Feature Documentary

New Indie #BeerMovie Features Small Craft Brewers’ Challenges and the Art of Brewing and Homebrewing

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LYONS, COLORADO—  HerzMuses Enterprises presents the global digital premiere of BEER! A Love Story, a Blue + Green Communication and Storyhouse production. This independently funded, 4K full-length feature documentary debuts today through an exclusive partnership with Untappd through February 28.

BEER! A Love Story was produced by Director Friedrich Moser and Maarten Schmidt. Moser, who directed the Oliver Stone-backed A Good American among many other documentary films, now brings his filmmaking prowess to featuring craft beer. This film weaves together the stories of 30 international protagonists across multiple countries who speak the universal language of beer, the world’s most consumed fermented beverage.

“We wanted this film to bridge the gap between Europe and America, and to show the panorama of beer styles now replicated across the globe,” Moser says. “For any foodie, movie buff, and beer or beverage fan this is a must-watch film.”

In BEER! A Love Story, Moser profiles a cast of U.S.-based craft beer personalities including Peter Bouckaert, Steve Hindy, Julia Herz, Greg Engert, European namesakes such as Rodenbach, Orval and Stiegl, and small, breakout brewers like Bierol in Austria and Cloudwater in Manchester, UK. 

From January 21 through February 28, Untappd users can exclusively rent and download the film. “We are thrilled to play a part in bringing this film to our global community of beer lovers”, said Trace Smith, CEO of Next Glass, parent company of Untappd. “Untappd has always been about beer bringing people together, and that theme is at the heart of this film.” 

Watch the movie trailer and find everything about BEER! A Love Story, including future screening events in February and beyond at beermovie.org

BEER! A Love Story Media Inquiries: Emily Hutto at coop@radcraftbeer.com

Hashtag: #BeerMovie

Press Assets: available for download here

ABOUT THE FILM PARTNERS

  • Blue + Green Communication is a film production company based in Vienna, Austria.

  • Based in Brussels, Belgium, film production company Storyhouse is run by producer Maarten Schmidt. 

  • Julia Herz of HerzMuses Enterprises is featured in the film and is managing the 2021 global digital premiere.

ABOUT EXCLUSIVE FILM PARTNER UNTAPPD 

Founded in 2010, Untappd is the world’s largest social beer app, with over 8 million users globally. Individuals can check-in and rate beers at bars, restaurants, breweries and a host of other venues as well as view friends’ profiles to toast and comment on their beer choices. Additionally, the company provides menu publishing software to over 18,000 businesses worldwide. www.untappd.com

Untappd Media Inquiries: Kenny Gould, Creative Director, kenny@untappd.com; tel:7049758612

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