RadCrafted Emily Hutto RadCrafted Emily Hutto

Watch BEER! A Love Story This Valentine’s Day

#BEERMovie is For Lovers

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This Valentines Weekend it’s time for date night at home with BEER! A Love Story. Settle in for the must-watch beer movie of the year with dinner, popcorn, your loved ones, and a pour of the world’s most consumed fermented beverage: BEER! 

This film, made for beer, food, wine, film, art, and life lovers weaves together the story of multiple international beer personalities, including Peter Bouckaert, Steve Hindy, and Julia Herz who are gathering virtually with Director Friedrich Moser this Thursday, February 11 for a live, interactive panel about this new movie. 

WHAT

BEER! A Love Story, a Blue + Green Communication and Storyhouse production is an independently produced, 4K full-length feature documentary that weaves together the stories and passion of a notable beer cast from Austria, Belgium, Germany, the United Kingdom, Italy, and the United States.

WHEN

BEER! A Love Story is available globally throughout 2021 and now through February 28 via Untappd, the exclusive film debut sponsor. 

On Thursday, February 11, join BEER! Director Friedrich Moser, cast members Peter Bouckaert, Julia Herz, and Steve Hindy, and host Trace Smith, the CEO of Next Glass and Untappd, for a Live Q&A at 8 PM ET. The public are invited to screen the movie for the special price of $9.99, and the first 100 to sign up gain interactive access to this panel.

WHERE

Find BEER! A Love Story at BeerMovie.org for rental and download, from the comfort of your living room.


BEER! A Love Story Media Inquiries: Emily Hutto at coop@radcraftbeer.com

Hashtag: #BeerMovie

Press Assets: available for download here


ABOUT THE FILM PARTNERS

  • Based in Brussels, Belgium, film production company Storyhouse is run by producer Maarten Schmidt. 

  • Julia Herz of HerzMuses Enterprises is featured in the film and is managing the 2021 global digital premiere.


ABOUT EXCLUSIVE FILM PARTNER UNTAPPD 

Founded in 2010, Untappd is the world’s largest social beer app, with over 8 million users globally. Individuals can check-in and rate beers at bars, restaurants, breweries and a host of other venues as well as view friends’ profiles to toast and comment on their beer choices. Additionally, the company provides menu publishing software to over 18,000 businesses worldwide. www.untappd.com

Untappd Media Inquiries: Kenny Gould, Creative Director, kenny@untappd.com; tel:7049758612

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RadCrafted Emily Hutto RadCrafted Emily Hutto

Beer Connects Communities and So Too Will BEER! A Love Story Feature Documentary

New Indie #BeerMovie Features Small Craft Brewers’ Challenges and the Art of Brewing and Homebrewing

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LYONS, COLORADO—  HerzMuses Enterprises presents the global digital premiere of BEER! A Love Story, a Blue + Green Communication and Storyhouse production. This independently funded, 4K full-length feature documentary debuts today through an exclusive partnership with Untappd through February 28.

BEER! A Love Story was produced by Director Friedrich Moser and Maarten Schmidt. Moser, who directed the Oliver Stone-backed A Good American among many other documentary films, now brings his filmmaking prowess to featuring craft beer. This film weaves together the stories of 30 international protagonists across multiple countries who speak the universal language of beer, the world’s most consumed fermented beverage.

“We wanted this film to bridge the gap between Europe and America, and to show the panorama of beer styles now replicated across the globe,” Moser says. “For any foodie, movie buff, and beer or beverage fan this is a must-watch film.”

In BEER! A Love Story, Moser profiles a cast of U.S.-based craft beer personalities including Peter Bouckaert, Steve Hindy, Julia Herz, Greg Engert, European namesakes such as Rodenbach, Orval and Stiegl, and small, breakout brewers like Bierol in Austria and Cloudwater in Manchester, UK. 

From January 21 through February 28, Untappd users can exclusively rent and download the film. “We are thrilled to play a part in bringing this film to our global community of beer lovers”, said Trace Smith, CEO of Next Glass, parent company of Untappd. “Untappd has always been about beer bringing people together, and that theme is at the heart of this film.” 

Watch the movie trailer and find everything about BEER! A Love Story, including future screening events in February and beyond at beermovie.org

BEER! A Love Story Media Inquiries: Emily Hutto at coop@radcraftbeer.com

Hashtag: #BeerMovie

Press Assets: available for download here

ABOUT THE FILM PARTNERS

  • Blue + Green Communication is a film production company based in Vienna, Austria.

  • Based in Brussels, Belgium, film production company Storyhouse is run by producer Maarten Schmidt. 

  • Julia Herz of HerzMuses Enterprises is featured in the film and is managing the 2021 global digital premiere.

ABOUT EXCLUSIVE FILM PARTNER UNTAPPD 

Founded in 2010, Untappd is the world’s largest social beer app, with over 8 million users globally. Individuals can check-in and rate beers at bars, restaurants, breweries and a host of other venues as well as view friends’ profiles to toast and comment on their beer choices. Additionally, the company provides menu publishing software to over 18,000 businesses worldwide. www.untappd.com

Untappd Media Inquiries: Kenny Gould, Creative Director, kenny@untappd.com; tel:7049758612

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Purpose Brewing & Cellars Celebrates 2nd Anniversary with Weekend-Long Party August 3 and 4

“Two years young and we have barely unfolded our creative potential…”

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FORT COLLINS, CO —Purpose Brewing & Cellars is pulling out all the stops for a weekend-long, two-year anniversary bash at the brewery (4025 S Mason St Unit C, Fort Collins, CO 80525) on Saturday, August 3 from 2 - 9 p.m. and Sunday August 4 from 2 - 7 p.m.

“I have been floored by the amount of interest and willingness of Fort Collins beer drinkers to explore the wealth of beer dimensions that we can still create,” says Peter Bouckaert, co-owner at Purpose Brewing. “It’s not lost on me that they expect a lot out of us, which is why we’ve continued to push the boundaries of beer making.” 

Live music will be provided by the eclectic, groovy tunes of JangleTHUMP on Saturday and the lyrical musings of CSU alum Nina Forsyth on Sunday. All weekend long, enjoy some of your favorite childhood games in oversized form including, Jenga, Bananagrams, Cup-Stack, Ring Toss and more. To celebrate two wonderful years in business, Purpose will be releasing brand new beers and some familiar favorites including their famed taco beer. Z Catering will provide a delicious menu for the weekend with food items that pair perfectly with the beer lineup for the weekend.

The midtown brewery, led by Frezi and Peter Bouckaert, former New Belgium Brewing brewmaster and storied sour beer maker, opened during the summer of 2017. Since then, the small but mighty brewery welcomed brewer Mike Hiatt, and has continued to elevate consumers’ palates near and far. From mushroom beers to barley wines, the brewery releases unique, rotating beers as well as an inspired Smoeltrekker sour every week. Smoeltrekker, which means “pulling a funny face” in Flemish is the brewery owners cheeky way of naming their sour beer program. Every sour is aptly named Smoeltrekker along with the barrel number in which the delicious liquid is housed. 

“Two years young and we have barely unfolded our creative potential,” said Bouckaert. “We have so many barrels behind our bar that are just waiting to share their story and put Fort Collins on the map for outstanding sour beers.” 

For more information about Purpose Brewing’s 2-Year Anniversary Party, contact Chea Franz at chea@radcraftbeer.com.

ABOUT PURPOSE BREWING & CELLARS

Purpose Brewing & Cellars is a small batch craft brewery that focuses on hand-crafted beers. We focus on three main ingredients: knowledge, experience and creativity and blend these ingredients with tools such as fruit, wood, barrels, spices and whatever else that draws our inspiration. Every weekend, we offer four or five unique beers that are different from week to week. We will always have a different barrel aged beer on tap, and most of the time, a delicious sour beer. Come in and say hello and try some of our tasty creations. For more information about Purpose Brewing & Cellars, visit PurposeBrewing.com.

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Purpose Brewing & Cellars to Tap Rare Sixtel Keg of pH1

Peter Bouckaert of Purpose Brewing & Cellars has found a sixtel keg of pH1.

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FORT COLLINS, CO— In the midst of CBC shenanigans and the second bomb cyclone, Peter Bouckaert of Purpose Brewing & Cellars has found a sixtel keg of pH1. This honey-colored soft sour was aged in the legendary pH1 barrel where it developed a beautiful complexity of its own. The last time the public was able to try this beer was for Purpose’s one-year anniversary last August. 

The pH1 barrel itself has been on quite a journey. One of the original nine barrels from New Belgium’s sour beer program in 1998, Peter released these barrels, giving them homes at other breweries with each barrel providing a story to tell. pH1 traveled to Santa Rosa, CA., where it housed Russian River’s Beatification, was delivered back to New Belgium in 2014, and made its way to Rare Barrel in Berkeley, CA where the sour beer company blended a beer with New Belgium. In October 2017, pH1 returned to Purpose Brewing where it now rests. Get the full story on ph1 here.

pH1 will tap tomorrow starting at 12:30 p.m. Good to the last drop, this super rare, limited release is one for the books. Come in and try it at Purpose before it’s gone!

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